Author: Rajasree Datta
For many women in Thorncliffe Park and Flemingdon Park, starting a small business is more than an economic choice—it’s an act of empowerment and a reclaiming of a sense of agency. Yet, women entrepreneurs in the area face significant challenges, from navigating cultural and language barriers to balancing family responsibilities and accessing critical resources like funding and mentorship.
In Thorncliffe Park and Flemingdon Park, starting a small business can be a way for women to overcome systemic barriers and take control of their futures.
In my outreach journey, I had the opportunity to meet Olga Axenova, a skilled artisan whose story reflects both the challenges and triumphs of building a new life in Canada. Originally from Kazakhstan & her husband from Afghanistan, Olga came to Canada with a degree in Textile Engineering and aspirations for a successful career. However, like many immigrants, she faced significant barriers to finding work in her field. While part-time jobs helped make ends meet, the demands of balancing work and motherhood left little time for professional growth.
Amid these challenges, Olga found an outlet in her creativity. She began crafting handmade showpieces, candles, and figurines as gifts for family and friends, receiving overwhelmingly enthusiastic feedback. ‘People would tell me, “You should sell these,”‘ Olga recalls.
Turning passion into profit, however, came with its own set of hurdles. As an immigrant entrepreneur, she struggled to access funding, market her products, and build a professional network. ‘I didn’t know where to start,’ she admits.”
Her turning point came when she attended the Small Business Forum at TNO-The Neighbourhood Organization’s Youth Hub. The event, designed to support emerging entrepreneurs, provided her with practical tools and advice. From social media strategies to connecting with other business owners, it gave her the push she needed to grow.
As the holiday season approaches, it’s a reminder to support local businesses that contribute to the community in meaningful ways. When you buy handmade items, you’re not just purchasing a product—you’re supporting someone’s dream.
